Privacy policy
1. Data Controller
The entity responsible for the processing of personal data on this website is:
ML Publishing
Owner: Mario Lopez
Margarethenstraße 7
47226 Duisburg
Germany
Phone: +49 160 93778285
Email: buch@ml-publishing.com
Website: https://www.ml-publishing.com
2. General Information on Data Protection
We take the protection of your personal data seriously and process it in accordance with the General Data Protection Regulation (GDPR) and applicable German data protection laws.
Personal data refers to any information relating to an identified or identifiable natural person.
This Privacy Policy explains what personal data is processed when you use our website, for what purposes this is done, and what rights you have.
3. Hosting and Server Logs
When you visit our website, technically necessary data is processed to provide the content and ensure secure operation.
This may include, in particular, the following information:
- IP address of the accessing device
- Date and time of access
- Pages and files accessed
- Browser type and version
- Operating system used
- Technical information about requests and error messages
This processing is carried out to provide the website, ensure system security, and detect and prevent technical malfunctions and unauthorized access.
The legal basis is Article 6(1)(f) of the GDPR. Our legitimate interest lies in the secure and reliable operation of the website.
To the extent that the hosting provider processes personal data on our behalf, this is done on the basis of a data processing agreement in accordance with Article 28 of the GDPR.
The retention period for server logs depends on the technical configuration and security requirements of the hosting service.
4. Cookies and Analytics Tools
Based on its current technical design, our website does not use cookies for advertising purposes, visitor profiling, or cross-website tracking.
We do not use any external web analytics services such as Google Analytics.
The fonts used to display the website are loaded from our own server.
Necessary session information may be used for technically required functions, in particular secure login and administration within the admin area.
To the extent that information is stored on or read from a user’s device and this is absolutely necessary for a service that has been expressly requested, this is done in accordance with Section 25(2) of the TDDDG.
Any processing of personal data beyond this is governed by the relevant provisions of the GDPR.
5. Anonymous Retailer Click Statistics
On our website, visitors can access external book and audiobook retailers via corresponding buttons.
To improve our offerings, we track the number of clicks on these retailer links.
Based on the technical design of our website, this counting is performed without storing IP addresses, without tracking cookies, and without creating personal usage profiles.
The analysis is based on aggregated click counts, specifically by book, edition, and retailer.
To the extent that only anonymous information is processed, this does not constitute personal data within the meaning of the GDPR.
6. Contact and Inquiry Forms
If you contact us via a contact form or by email, we process the information you provide to handle your inquiry.
This may include:
- First and last name
- Email address
- Message content
- Additional information provided voluntarily
The data is used to respond to your inquiry and for related communication.
To the extent that your inquiry relates to the conclusion or performance of a contract, processing is carried out in accordance with Article 6(1)(b) of the GDPR.
For general inquiries, processing is based on our legitimate interest in handling them in accordance with Article 6(1)(f) of the GDPR.
Inquiries may be stored in the secure administration area of our website and additionally forwarded to us via email.
The data will be deleted as soon as it is no longer necessary for processing and there are no legal retention obligations or other legitimate reasons for further storage.
7. Inquiries from Authors
Authors can contact ML Publishing through our website to inquire about a potential collaboration.
The personal data provided is used exclusively to review, process, and respond to the inquiry, as well as, if applicable, to prepare for a contractual collaboration.
Processing is based on Article 6(1)(b) of the GDPR, insofar as pre-contractual measures are involved, or in accordance with Article 6(1)(f) of the GDPR for general inquiries.
No data is disclosed to unrelated third parties.
To the extent that technical service providers are used for processing, this is done in accordance with applicable data protection regulations.
8. Links to External Retailers and Websites
Our website contains links to external websites, in particular to bookstores, e-book providers, and audiobook platforms.
When you click on such a link, you leave our website and are redirected to the respective provider.
The respective provider is responsible for the processing of personal data on the external website.
Please refer to the privacy policy of the respective provider.
9. Embedded Videos
Some pages may contain videos from external platforms, particularly YouTube or Vimeo.
According to the intended technical design, external video content is not loaded until visitors activate the corresponding video function.
When a video is loaded, a connection may be established to the servers of the respective platform operator. In particular, the IP address and technical information may be transmitted during this process.
Depending on how the video is embedded, further data processing and access to information on the end device may occur.
To the extent that consent is required for this, processing is based on Article 6(1)(a) of the GDPR and, where applicable, Section 25(1) of the TDDDG.
Consent that has been given may be revoked with future effect in accordance with legal provisions.
Further information can be found in the privacy policies of the respective video platforms.
10. Recipients of Personal Data
For the technical provision and administration of our website, personal data may be processed by contracted service providers.
These include, in particular, service providers for:
- Web hosting and server operation
- Technical website administration
- Sending and receiving emails
To the extent that data is processed on our behalf, this is done on the basis of a contract in accordance with Article 28 of the GDPR.
Data will only be disclosed to other recipients if there is a corresponding legal basis for doing so.
11. Transfer to Third Countries
When using certain external services, personal data may be transferred to recipients outside the European Union or the European Economic Area.
Where such a transfer occurs, we comply with the requirements of Articles 44 et seq. of the GDPR.
Depending on the recipient and the third country, adequacy decisions by the European Commission or appropriate safeguards—such as EU Standard Contractual Clauses—may be considered.
12. Retention Period
As a general rule, we store personal data only for as long as is necessary to fulfill the respective purpose of processing.
Where statutory retention periods apply, the relevant data will be stored for the prescribed duration.
Once the purpose of processing no longer applies and any retention periods have expired, the data will be deleted, unless another legal basis permits further storage.
13. Your Rights
You have the following rights within the framework of the statutory requirements:
- Right of access pursuant to Art. 15 GDPR
- Right to rectification pursuant to Art. 16 GDPR
- Right to erasure pursuant to Art. 17 GDPR
- Right to restriction of processing pursuant to Art. 18 GDPR
- Right to data portability pursuant to Art. 20 GDPR
- Right to object to certain processing activities pursuant to Art. 21 GDPR
- Right to withdraw consent pursuant to Article 7(3) of the GDPR
Withdrawal of consent does not affect the lawfulness of processing carried out prior to the withdrawal.
If we process personal data on the basis of legitimate interests pursuant to Article 6(1)(f) of the GDPR, you may object to the processing in accordance with Article 21 of the GDPR.
To exercise your rights, please contact:
14. Right to File a Complaint with the Supervisory Authority
Pursuant to Article 77 of the GDPR, you have the right to file a complaint with a data protection supervisory authority if you believe that the processing of your personal data violates applicable data protection law.
The supervisory authority responsible for ML Publishing is:
State Commissioner for Data Protection and Freedom of Information of North Rhine-Westphalia
Kavalleriestraße 2–4
40213 Düsseldorf
Germany
Website: https://www.ldi.nrw.de
Email: poststelle@ldi.nrw.de
15. Provision of Personal Data
The publicly accessible content on our website can generally be used without actively providing personal data.
Certain information is required to process contact and author inquiries, in particular a means of contact and the content of the inquiry.
Without this information, we may not be able to process an inquiry.
16. Automated Decision-Making
Within the scope of the website functions described, no automated decision-making, including profiling, takes place in accordance with Article 22 of the GDPR.
17. Data Security
We take appropriate technical and organizational measures to protect personal data from unauthorized access, loss, alteration, and unauthorized disclosure.
This includes, in particular, the encrypted transmission of data via HTTPS.
18. Changes to This Privacy Policy
We reserve the right to amend this Privacy Policy if legal requirements, technical functions, or the processing of personal data change.
The version currently published on our website applies.
Effective: November 2026